Innity Launches High Impact Ads That Are Available Programmatically
Selangor, Malaysia, July 20, 2015 --(PR.com)-- Innity, APAC’s leading provider of innovative online display advertising and monetization technologies, today rolled out its latest programmatic solution offering high-impact engagement ad units programmatically – a first in the Southeast Asia region.
With this launch, advertisers will be able to execute large canvas ad units such as Site Take Over, Welcome Video, Lightbox, E-bar Video, and many other high-impact interactive formats, on premium local sites - programmatically.
Innity’s premium ad inventory will be accessible to global advertisers and trading desks through programmatic buying platforms.
Buyers can tap into Innity’s high-impact ads through all the major DSPs that are connected to AppNexus exchange and customise their reach with private marketplace deals such as audience and content deals.
Audience-Based Deals: These deals will allow buyers to target user groups based on their interests and behaviours which can be further narrowed down with recency and frequency of their visits to related content.
Content-Based Deals: These deals will be able to deliver reach and relevancy for the brands as they target groups of sites that offer high contextual relevance.
“Up until now, the programmatic market has been predominantly trading standard banner formats coupled with unappealing inventories. With this latest offering, we are able to combine the value of high impact ad units and premium inventories along with the efficiency of programmatic buying,” said Fabian Looa, coo and co-founder of Innity.
All buys will be guaranteed for brand safety using Innity's technology, manual vetting of site lists and additional checks through 3rd party verifications.
For more info, visit the website here: http://programmatic.innity.com
We would love the opportunity to learn about your marketing objectives and discuss how we can assist you in reaching your goals. Let's start a conversation by filling up your details and message below:
our offices address
C501 & C502, Block C,
Kelana Square, 17, Jalan SS7/26, Kelana Jaya, 47301, Petaling Jaya.
T: +60 3 7880 5611
F: +60 3 7880 5622
144 Robinson Road #09-01, Robinson Square Singapore 068908
T: +65 6324 1471
F: +65 6324 1470
3rd floor, Phuong Nam Office Tower, 157 Vo Thi Sau street, ward 6, district 3, Ho Chi Minh City
T: +84 8 3820 8286
F: +84 8 3820 8287
No. 50 GMM Grammy Place, 12th Floor, Room No. 1211, Sukhumvit 21 Rd. (Asoke), Klongtoeynuea, Wattana, Bangkok 10110 Thailand
T: +66 2049 3370
F: +66 2049 3371
Menara Thamrin, 3rd Floor, Suite 305, JL. MH. Thamrin Kav. 3, Jakarta Pusat 10250, Indonesia
T: +62 21 3983 0615
F: +62 21 3983 0345
Unit 01-A08, Floor 2, No. 1602, Zhongshanxi Road, Xuhui District, Shanghai City
T: +86 21 5426 8185
1107, 11/F, Westlands Centre, 20 Westlands Road, Quarry Bay, Hong Kong
T: +852 2668 2302
Unit C and D 18th Floor Trafalgar Plaza, 105 H.V. Dela Costa St., Salcedo Village, 1227 Makati City,Philippines
T: +63 2 76250315
F: +63 2 76215282
6F.-1, No.1, Nanjing W. Rd., Zhongshan Dist., Taipei City 104, Taiwan (R.O.C.)
T: +(886) 2 2562 1108
F: +(886) 2 2562 1109
333, Yeongdong-daero, Gangnam-gu, Seoul, Republic of Korea
T: +(82) 070-4367-6829
2nd Floor, No. 134C, Street Pasteur (51), Corner Street 288, Sangkat Boeung Keng Kang I, Khan Chamkarmon, 12302 Phnom Penh, Cambodia
T: +855 (0) 23 96 24 62
No.161, Level 6, Hledan Centre, Pyay Road, Kamayut Township, Yangon.
T: +95 99 6278 7699