Influencer Marketing

Jimm’s Coffee Influencer & Affiliate Marketing

Overview
Jimm’s Coffee partnered with Passionation to amplify awareness and drive purchase intent through a content-driven influencer and affiliate marketing campaign. By activating creators across multiple tiers and content styles, the campaign leveraged authentic product storytelling to showcase Jimm’s Coffee’s health benefits, everyday relevance, and aspirational lifestyle appeal, ultimately generating strong reach, engagement, and consumer interest.
Total reach icon
12.8M
Total Reach
Video views icon
16.1M
Video Views
Engagements icon
93.6K
Engagements
Affiliate videos published icon
45
Affiliate Videos Published
Health benefits content views icon
15.5M
Views from the Health Benefits Content Pillar