REACHVantage channels include:
Automotive, Business & Finance, Education & Career, Entertainment, Food & Dining, News, Sports & Recreation, Real Estate, Social & Community, Technology, Travel, Woman, Youth & more.
ENGAGEVantage Pure engagement drive on performance network
Leveraging on the full spectrum within the performance network, ENGAGEVantage allows advertisers to reach the widest audiences at the lowest cost throught the Cost-Per-Engagement (CPE) model.
Widest audiences using CPE
Run-of network optimized to reach maximum ROI
Distribution: Wide / Cost: CPE model / Transparency: RON
What is Cost-Per-Engagement (CPE)?
This means impressions are free, advertiser pay only when a user engages with your ad unit. Engagement is defined when user performs an action on a rich media ad unit. Eg: rollover to find out more, start a flash game, viral a message to friend etc. A slight delay between rollover and expansion protects against fraud.