Influencer Landscape Report 2023

Connecting Consumers Through Influencers



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Influencer Marketing is going to grow significantly
in the future. But how to win consumers heart is a
different story. Therefore in this 2023 Influencer
Landscape, we will cover:

  • Consumer perception & behaviours towards
    influencers following and purchase intention.
  • Valuable insights for Tet influencers campaign
    from the key takeaways of previous 2023 Tet
    campaigns through social listening data
    quantitative method, as a prearrangement
    for Tet marketing in 2024.

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