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Innity's premium Rich Media ad takes off with Malaysia Airlines! The revolutionary ad unit utilised by Malaysia Airlines for the Malaysia Supersavers campaign carries a name synonymous to the advertiser - the Sky High creative. This campaign carried a supersavers airfare promotion to selected fabulous destinations as well as a message of appreciation for Malaysia Airlines winning the Skytrax Economy Class Onboard Service Excellence Award 2006. The Sky High creative took off on The Star Online and SinChew-i for 3 days beginning 8th May, supported by a Leaderboard on NST Online. |
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"For all the years of comfort they gave me...Appreciate the touch of love this Parent's Day." This heartwarming message became the inspiration behind the latest OSIM campaign in conjunction with Parents' Day. With purchases above RM250, customers are also entitled to participate in the OSIM World's Seven Wonders contest with 7 great holiday packages up for grabs. A Rich Media expandable banner was deployed on The Star Online and Innity's Advenue tracking was employed to track not only impressions and click-throughs but even banner expansions as well. |
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Sony bridges both distance and technology with the new IPELA range of business solutions. IPELA surveillance products protect your business while the video conferencing range improves efficiency through seamless global connectivity. This ongoing brand awareness campaign is stretched over a 2-month period on The Star Online and The Edge Daily. |
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Winning RM1 million has never been easier! TM and Celcom are rewarding their loyal customers with the opportunity to be RM1 million richer or stand a chance to win some attractive prizes. All users have to do is log on to http://www.tmonline.com.my/ and complete a questionnaire about themselves. Scheduled to run until 1st October, the campaign is advertised on The Star Online, SinChew-i, and MSN Messenger. |
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DiGi brings to us the Asian X Games, the top action sport event in the Asia Pacific region. Held at Sunway Lagoon for this year's installment, DiGi gave away 10,000 free entry passes to the event to their MTV Powerpack users. On top of that, special VIP passes were up for grabs offering money-can't-buy exclusivities to the winners. The 1-week campaign ending 13th May was featured on MSN Hotmail and MSN Messenger. |
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Groove on the go with the new Nokia N91. This premium music device stores up to 3,000 of your favourite songs, snaps 2 megapixel photos and has smartphone features too. Apart from promoting the new N91, this campaign also presents The Breakers, a New York vocal band with a unique brand of a cappella music. This 3-week campaign ended on 14th May and was advertised on NST Online. |
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BASF is a world renowned chemical company producing a comprehensive range of chemical products that touch nearly all facets of our daily lives. As a corporate branding exercise to maintain their leading position in the region, BASF will be running a combination of 3 eyeblasters on SinChew-i over a period of 3-months beginning 18th April. |
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With the new D820, Samsung delivers their slimmest slide-up camera phone ever. Packed with a 1.3 megapixel rotating camera, QVGA colour screen, high-resolution video recording, external memory, and quad-band features, this sexy baby'll get anyone's attention. This promotional campaign focuses on the Slimmer-rize online contest where users stand a chance to win a brand new SGH-D820. MSN Messenger, Faces, and Mobile88 played host to this month-long campaign. |
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Everything in life has a twist, just like the new Nokia 3250. Twist it once and it becomes your dedicated music player with storage for up to 750 songs! Twist again to reveal a 2 megapixel camera with 4x zoom. Twist back and it's a smartphone. Whichever way you twist it the Nokia 3250 will keep you connected and in the groove. Visit Faces to see the campaign creatives that are scheduled to run until 25th May. |
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